CodeCheck’s approximately three million active users value sustainability and want to know exactly what is included in the products they choose. Their lifestyles are characterised by being environmentally conscious and healthy, for both themselves and the future of the earth. CodeCheck’s monthly analysis of the products with the most activity shows the products that conscious consumers were looking for.
A month of refreshing herbs
In the late summer month of August, it is understandable that conscious consumers expected their cosmetic products to deliver refreshment. The natural essences have been the best ingredients for achieving that. Cosmetics infused with Mediterranean herbs and plants from the garden were foremost in consumer' minds. The most popular herbs included basil, jojoba, mint, aloe vera, and lemongrass. Garnier Bio, the natural cosmetic line by Garnier, topped the list of products with the most interactions, followed by alverde and Foamie.
These are the five products with the highest interactions in August:
Revitalising shower gel, natural cosmetic, vegan.
Rating – 4.5/5 Stars
“The face feels really cleansed afterwards, the scent is distinct but not intrusive. One pump is enough to clean the face. It is a bit hard to spread as the gel-like consistency persists during washing."
“Spreads well across the face, and afterwards the skin feels refreshed."
Shampoo, natural cosmetic, vegan, comprises sulphates.
Rating – 4/5 Stars
“Foam spreads well, smells pleasant, and has a high yield."
"Gets on without plastics and substances of concern!"
“I'm very positively surprised that it foams so well, and the hair feels really groomed. On top of that, there is less plastic waste! Thumbs up from my side!"
“Foams really well; the hair feels wonderful and also looks that way! After blow-drying I was thrilled! The only drawback is that the scent is very neutral. Apart from that, it's the best shampoo that I have tried so far!"
Shampoo without silicone, without ammonia, without alcohol, vegan.
Rating – 4/5 Stars
“Very nice since it doesn't contain plastics - I also like the feeling during washing, and the hair gets as clean as from a 'normal' shampoo."
"Without plastic. For drying the soap, you can hang it nicely on its cord. Without any substances of concern. A natural and gentle way of cleaning. Hair becomes clean and light with a pleasant scent. Accommodates my scalp very well. With other shampoos, I often get an itchy scalp."
Toothpaste, lactose-free, natural cosmetic, vegan, contains fluoride.
Rating – 3.5/5 Stars
“Fresh mouthfeel, not too intense."
"Gets you very clean teeth - The taste is something you need to get used to though - in other words, it doesn't really taste like anything."
"Not as sweet as other conventional toothpastes. It does the trick."
Refreshing moisturiser for the face, body, and hands - with jojoba oil and vitamin E.
Rating – 3/5 Stars
“I do like the creme, though the ingredients are of great concern."
"Pleasant scent; hydrates the skin."
“The consistency of the creme is very pleasant when applying it. Also, the scent is gentle but good."
“The best moisturiser I have ever tried! Smoothens the skin."
Looking for tailor-made insights on conscious consumers for your company?
Then, you may want to try and use CodeCheck Insights, the largest panel for conscious consumers in the German-speaking countries. The CodeCheck app platform is reaching 3.5 million users. Ask users directly and receive informative data and valuable insights into the desires of the discerning and conscious consumers – segmented according to your wishes.
Methodology: All interactions triggered by CodeCheck users are measured. This includes scanning, searching, product page views, comments, voting and rating.